Have you ever felt the hairs on your arm stand up when someone whispered in your ear? Or that tingling sensation on your scalp and upper body when receiving a massage or head rub? Well then, you could potentially have experienced the effects of ASMR. ASMR is an acronym standing for Autonomous Sensory Meridian Response which is a pleasant reaction to a certain stimulus, known commonly as a tingling sensation in the scalp and down the back of the neck (Gibi ASMR, 2018a).
Gibi ASMR is a YouTuber with over one million subscribers who creates a range of ASMR content, including recommended triggers, roleplays, and make-up tutorials which are designed for a worldwide audience (Gibi ASMR, 2018a). Gibi disputes that the most triggered sounds are whispering, finger fluttering, tapping, scratching, and soft rubbing. Gibi experiments with a few of her favourite objects, such as a piece of Cork and an iPhone; all of which have worked on myself.
In my opinion, ASMR videos have therapeutic benefits for mental and physical health which can enhance one self’s positive state of mind. I benefited extremely from watching this ASMR video, as it is relaxing, calming, and helped me unwind from a stressful day. Alongside those benefits, ASMR is created with an intention to help you fall asleep or to enhance your work and/or study time; by listening to a soothing sound to put you in a hypnotic state. Foundational to this, the concept of ASMR is intentionally created to make you feel good.
Gibi ASMR (2018a) What The H*ck is ASMR!?. Available at: https://www.youtube.com/watch?v=vFqbWwKg_o4 [Accessed 11 February 2019].
Gibi ASMR (2018b) [ASMR] Dark & Relaxing Tapping & Scratching [Close Whispers]. Available at: https://www.youtube.com/watch?v=FidhD-izZnk [Accessed 11 February 2019].